CV
Professional Summary
After working in Lighting Design field in Colombia I started working on independent projects as Graphic designer freelance with Projekta Design Studio in Washington DC., and later in Houston, TX.
My Bachelor is in industrial design, but the 6 first semesters I studied the same cycle as graphic designers, since then I feel passion for communicating with material and digital products.
Some of the tools I´ve provided to my clients during these years as graphic designer are advertisements, flyers, brochures, invitations, postcards, posters, e-newsletters, web, and social media content, bringing value to the businesses and reaching more audiences.
Skills
Marketing Strategy Planning Client Communication
Research & Development Spanish English French Microsoft Office Adobe Creative Suite Creative Initiatives Autocad AGI32
Work Experience
2016-Present
Web & Graphic Designer / Projekta Design Studio
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Media and graphic design skills to develop eye-catching print and digital marketing materials to generate leads and increase overall sales.
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Spearheaded organization’s brand and vision with marketing strategies to increase profit and meet KPIs.
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Lead brainstorming session for new creative idea generation.
2020
Lighting Designer / Spring Lighting Group
· Communicate with manufacturer representatives about project lighting requirements
· Design Lighting/Photometric Layouts to client specifications and IES Illuminating Engineering Society recommendations.
· Achieved over 90% success rate in lighting layouts used in final installations and promoted SLG brand against competitors.
· Worked with Marketing, Engineering, and Sales to complete projects to client’s satisfaction.
2015-2016
Lighting Designer / Roy Alpha
· Devised lighting concepts and planned lighting layouts for visual appeal and to meet functional needs.
· Reviewed production scripts, location and photometrical aspects to guide lighting design.
· Presented project plans, renderings and specifications to Lighting director for approval to be sent to different clients. It improved 30% time limit to present on time results.
2014-2015
Material Coordinator / Supertex SA
· Collaborated with project managers to assess schedules and materials requirements in order to support operational needs as: Embroidery, transfer and sublimation processes for specific projects focused on Zumba and Under Armour sport wear brands.
· Attended Weekly business meetings and assisted fellow planning staff throughout sourcing processes to maintain proper workflows.
Consulted with department supervisors and suppliers to evaluate needs and discuss corrective actions for individual concerns saving 10% returned samples.
Education
2021
University of Houston The college of Honors
Certificate: Community Health Worker
2012
University Jorge Tadeo Lozano
Certificate: Design and Marketing of websites
2006-2012
University del Valle
B.A: INDUSTRIAL DESIGN
Magna Cum Laude
Interests
Definely creating new products for Corazon Delator, hiking around the world and sharing creative activities with the people I meet on my road.






