Dr. Martínez-Rivera Lab. Neuroscience lab at University of Florida at Gainesville, College of Medicine
- moniquin88
- Sep 29, 2025
- 1 min read
Updated: Feb 5
Branding tools first!
Dr. Martinez agreed to develop first the branding tools to generate identity for his lab when attending conferences, seminars, and invitations for his lab.
He expressed his preferences for a logo including a letter and something related with neuro field.
The result a logo with the letter "m" being the axon of a neuron to be implemented in different presentations and marketing tools.
Website development - Dr. Freddyson Martinez Rivera
Professor Martínez-Rivera joined University of Florida opening his own lab, he was looking for a mobile-friendly website to engage with the Academic and scientific community.
Professor Martínez-Rivera wanted to use the website also as a Call to Action to invite Students and Post docs. interested into joining his lab Studying adaptive and maladaptive behaviors and memories www.www.martinezriveralab.org
The organization of the sections showcase the lab's Research and team

As a new Lab it requires new members and the website was an excellent tool to communicate with the target audience.
We designed a website in a way the client could update his own content in the future easily. With a clear structure in the navigation of the files and the most important request: Mobile-friendly.
Thanks to Professor Martínez-Rivera for trusting me to make this website to communicate your lab achievements with the academic community online.
To check the new website and navigate each section visit: www.martinezriveralab.org. Let me know your thoughts about it.

















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